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FILE - In this April 11, 2017, file photo, the new Minnesota Timberwolves logo is unveiled on the scoreboard during halftime of the team's NBA basketball game against the Oklahoma City Thunder, in Minneapolis. The Timberwolves are getting into the jersey advertisement game with a Fitbit patch in a three-year deal. The Timberwolves announced the marketing collaboration for the team's first jersey patch on Tuesday, June 20, 2017. (AP Photo/Jim Mone, File)

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In this March 1, 2017 photo, Fitbit's new Alta HR device is displayed in New York. The company known for encouraging people to walk 10,000 steps each day, now wants to put them to sleep as well. (AP Photo/Mark Lennihan) ** FILE **

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In this March 1, 2017 photo in New York, Fitbit's new Alta HR is shown in several colors. The new sleep tools come as Fitbit announces an updated version of its Alta tracker. The new version has heart rate monitoring and seven days of battery life. It goes on sale in April for about $150. (AP Photo/Mark Lennihan)

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In this March 1, 2017, file photo, women wear Fitbit's new Alta HR on their wrist while working out at a Swerve fitness center in New York. Fitbits already track how much people sleep and use sensors to measure periods of being awake or restless while in bed. Now, using a built-in heart-rate monitor, the devices will break sleep into clinically defined stages. (AP Photo/Mark Lennihan) ** FILE **