In this Wednesday, Nov. 8, 2017, photo, John Dudas, owner of Carol and John's Comic Book Shop, poses during New Comic Day in Cleveland. Some smaller retailers will tug at shoppers’ heartstrings during the holidays, trying to create an emotional experience or connection that a big national chain might not provide. Dudas recently participated in Local Comic Shop Day, which he calls the comic book industry’s equivalent of Black Friday. People lined up outside his store for limited-edition comics, and had a great time while they waited. (AP Photo/Tony Dejak)
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