In this Aug. 23, 2018, photo a Gap clothing store is seen in Winter Park, Fla. Gap Inc. is launching an athletic wear brand aimed for men as the San Francisco-based clothing chain hopes to capitalize on the popularity of the so-called athleisure trend. The chain, which also operates its namesake brand, Old Navy and Banana Republic, said Thursday, Sept. 20, starting mid-October Hill City will be exclusively available at hillcity.com and some items will also be displayed at 50 select Athleta locations. (AP Photo/John Raoux)
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